Prioritized punch list
Every failed check ranked P0→P2 with the exact line that costs you conversions — not a 40-page PDF nobody reads.
8-point conversion audit
We find why your page looks fine but won't convert.
Send one screenshot. Get a prioritized punch list and the corrected HTML back — scored against the same checklist top funnels use.
+34% median lift · 240 pages audited · 48h turnaround
+34%
Median conversion lift
240
Pages audited
48h
Turnaround
Brava Northbeam Tallow Mercato Fenn & Co
The rubric
Eight checks. Every page we audit gets graded on the same eight.
No vibes. Each one is pass/fail, ranked by how much it costs you, and comes back with the exact fix — open any to see how we grade it.
Headline carries the value prop in under 10 words P0 · critical
Grade: the H1 names the outcome and reads in one breath.
Fix Rewrite vague headers ("Welcome", "Your partner in growth") into a concrete promise the visitor wants.
Primary CTA sits above the fold P0 · critical
Grade: a reachable action is visible without scrolling on mobile.
Fix Pull the main CTA up next to the headline so the first screen ends in an action, not a hero image.
Social proof is visible, not buried P1 · high
Grade: a testimonial, count or logo row appears early.
Fix Surface real numbers ("240 teams") and named quotes within the first two screens.
Trust signals sit next to the CTA P1 · high
Grade: a guarantee, badge or risk-reversal hugs the button.
Fix Attach "no card required / cancel anytime / 48h refund" right under the CTA, where doubt peaks.
Mobile tap targets are at least 44px P1 · high
Grade: every interactive control clears a 44×44px hit area.
Fix Grow cramped links and icon buttons; add padding so thumbs hit them on the first try.
No competing CTAs split attention P2 · medium
Grade: one dominant action per screen; the rest are secondary.
Fix Demote duplicate "Buy / Demo / Learn more" buttons so a single path wins the eye.
CTA copy is specific, never vague P2 · medium
Grade: the button names what happens next.
Fix Swap "Submit" / "Click here" for the outcome: "Get my punch list", "Start the audit".
Honest urgency is present P2 · medium
Grade: a real reason to act now, not a fake countdown.
Fix Add truthful scarcity — limited audit slots, a price step, a cohort start — never a manufactured timer.
The deliverable, live
Watch a page get its punch list applied.
Welcome to our platform.
Cut checkout drop-off in 14 days.
A solution built for modern teams who want to do more.
"Paid for itself in a week." — 240 teams
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No card required · cancel anytime · 48h refund
3 audit slots left this week
What you get
Three things back, not a sales call.
Corrected HTML
The fixes applied for you: tightened headline, CTA pulled above the fold, trust block wired in. Paste and ship.
6-minute walkthrough
A screen recording talking through the why behind each change, so your team can keep grading future pages.
3 audit slots left this week
Send one screenshot. Get your fix list.
Free first audit · No card required · 48h turnaround · Reply & we delete your data